Every year 270,000 businesses launch in the UK and 4 out of 5 start-ups fail! Although they might fail for a multitude of reasons, the underlying issues are surprisingly common.
1. Failure to plan
You wouldn’t set out on a journey you’ve never done before without a map, yet so many entrepreneurs start a company and muddle through without a clear and executable strategy.
2. Failure to measure
Far too many entrepreneurs have little or no idea what the critical numbers are in their business. They are not only financial, but include other key performance indicators such as sales conversions, database sign ups, website traffic and a whole lot more. If you’re not measuring it, you’re not managing it!
3. Failure to innovate
The definition of business insanity is to do the same thing this year as you did last year and expect a different result. Successful businesses innovate all the time; those that don’t are simply left behind.
If you are successfully executing your plans, meeting your Key Performance Indicators (KPI’s) and regularly innovating in your business, then Brand Camp is not for you.
If you are struggling with one or more of these, then at Brand Camp you will learn from a team of experts how to avoid these three key reasons for failure.